Brand Storyteller & Strategist
Honeywell changes the way the world works.
Honeywell is charging into the Industrial IoT revolution with the establishment of Honeywell Connected Enterprise (HCE), building on our heritage of invention and deep, on-the-ground industry expertise. HCE is the leading industrial disruptor, building and connecting software solutions to streamline and centralize the assets, people and processes that help our customers make smarter, more accurate business decisions. Moving at the speed of software, we are creating, innovating and delivering solutions fast, challenging the way things have always been done, piloting new ways for all of us to work, and expecting our successes to set new standards for our customers and for Honeywell.
This role will report into the Sr. Manager of Brand Content in HCEs Atlanta headquarters. Youll be in a highly energized, start-up like environment with some of the most talented individuals in the industry. Here, you will be inspired to leverage your years of experience to develop an extraordinary storytelling platform around new and disruptive technologies for software and hardware.
About the job:
As our Brand Storyteller and Strategist, you will be an integral part of our Brand Content team and will own the interpretive lens we use to communicate with our internal stakeholders and our customers across our brand content efforts. This role offers the opportunity to devise and develop truly unique and creative content in a environment where new ideas are cherished and amplified.
You will be asked to apply storytelling best practices and copywriting expertise to enhance our brand content creation and strategic efforts across all mediums. You will develop a deep understanding of our brand voice and messaging guidelines for our Honeywell Forge Enterprise Software Platform and will ensure all content and collaterals adhere to these principals. You will work strategically and creatively to capture the attention and curiosity of executive leadership in some of the worlds largest enterprises. To do so, you will partner with desingers, writers, business unit marketers, as well as sales, and executive leadership product marketing and our own marketing group to ensure we stand out from the competition each time a customer interacts with our materials, our sellers or our digital presence. You will truly be a valued member of our team.
The ideal candidate is highly organized, proactive, capable of managing numerous projects simultaneously and comfortable strategizing and writing with a customer-first, sales enablement and marketing mindset. You will be a meber of the brand content team comprised of writers, designers, and storytellers. The job will be a mix of strategy, storytelling, and writing.
Develop and evolve brand storytelling efforts and content strategy alongside the rest of the Brand Content Team
Own and manage the editorial calendar for HCE brand stories and work with the Corporate team to ensure it is synced with their calendar
Create HCE related stories for our corporate team to elevate on their channels
Write brand content alongside other writers and work with deisngers to bring ideas to life
Work with agencies and other third parties to get content created and released
Interview and collaborate with product leaders, sales leaders, customers and 3rd party industry experts to develop world-class thought leadership content.
Research the marketing and messaging strategies of our competitors, and remain up-to-date with industry specific journals, press releases, white papers, media outlets and other 3rd party content to inform our strategy and messaging.
Consistently deliver projects on timely, pre-set deadlines.
Continually gather feedback from sellers, product leaders and customers to revise and improve new and existing content.
Work in digital tools like Office suite, workflow management, AEM, and DAM systems
YOU MUST HAVE
7+ years of a proven track record in storytelling, content strategy, writing and creative execution.
Advanced proficiency with the English language.
Bachelor’s degree in Marketing, Communications, Journalism or English preferred
Fortune 500 brand experience
Experience in journalism, agencies or another related field
Experienced in writing to promote software-based solutions for B2B
Design skills is a major plus (adobe suite, ppt, etc)
Experience working in a start-up environment is a plus
A sophisticated understanding of enterprise SaaS is a plus
Humble and open to constructive criticism
To apply for this job please visit careers.honeywell.com.